The Environmental Journal PDF Print E-mail


Click here to enlarge images

The Better Planet Planner

The Year to a Better Planet Planner (Planner) is an inspirational twelve-month guide espousing sound philosophies to address widely recognized environmental issues.

Colorful photos and graphics cover the pages of this extraordinary educational piece. The text will be specifically crafted to convey essential messages to select markets (possible subjects include our growing energy needs, recycling, the importance of clean water and air, preservation of our wilderness areas, etc.) Helpful highlights and positive perspectives will inform and entertain readers of all ages and backgrounds.

Although Planner's unique format looks like a calendar, it has no dates (thus eliminating the constrictive nature of marketing conventional calendars). The user simply fills in their own dates, chronologing their personal experiences. The piece remains in the home for an entire year as the focus of constant attention from family and friends.

Planner may be distributed through a variety of gift-with-purchase, purchase-with-purchase and/or direct sales programs, all featuring an exceptionally low per unit cost and high perceived value.

Planner:

1) Encourages repeat patronage for a full twelve months;

2) Can be easily customized to virtually any specifications;

3) Will raise funds for a major national charity, building tremendous positive goodwill (a mission statement from the chosen non-profit will be included);

4) Conveys important information to help people see that they can make a significant difference.

In short, Planner offers a unique opportunity to share a balanced approach to dealing with the conservation of natural resources, while raising capital to support a select worthy cause.


BTDT Enterprises, Inc.

BTDT Enterprises develops and distributes innovative educational materials in conjunction with major national charities and non-profits (e.g. the American Heart Association, March of Dimes, American Veterinary Medical Foundation, American Diabetes Association, and others). We co-publish with Simon & Schuster, and our products (with over five million units sold) have won many awards. Founder Matthew Bennett is a two-time March of Dimes Volunteer of the Year, highly recognized national fund-raiser, and a former State Commissioner for California Special Olympics.